Free Workshop to Help Entrepreneurs Tune In to Their Personality Type

NORTHAMPTON – A local entrepreneur who also offers business coaching will offer a free workshop geared toward the small business owner or freelancer who wants to learn how to take his or her business to the next level.

Terra Missildine, the owner of Beloved Earth, a cleaning company dedicated to eco products and practices, will offer “Taking It to the Next Level: Leveraging Your Personality Type in Business” ( on Wednesday, July 30 from 6 to 8 p.m. at Forbes Library, 20 West St., in the Watson Room.

The workshop will focus on discussing archetypes like the hero, warrior, lover and magician to help entrepreneurs and business owners learn about branding and attracting ideal clients. It will feature a talk about how using the authentic and universal imagery of archetypes helps to put confidence behind a business’s message as well as filter its audience to make it almost irresistible to your perfect clients.

Missildine is working toward a bachelor’s degree in sustainable entrepreneurship through the University Without Walls at the University of Massachusetts, Amherst. She is a successful entrepreneur and creative business coach who loves helping other passionate small business owners to build and refine their businesses or projects. She is active in the local sustainability movement and has organized an Annual Beloved Earth Day in the region.

While the workshop is free, seats are limited, so participants are encouraged to email to reserve a spot.

For more information, contact Terra Missildine at 413-949-3509.